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Data Challenges in Measuring Sustainability Outcomes

Data Challenges in Measuring Sustainability Outcomes

01/27/2026
Marcos Vinicius
Data Challenges in Measuring Sustainability Outcomes

In the pursuit of a sustainable future, data serves as the lifeblood of progress. Accurate and reliable sustainability metrics are essential for driving meaningful change.

Yet, organizations worldwide grapple with formidable obstacles in measuring outcomes. Widespread data gaps and inconsistencies undermine trust and effectiveness.

These challenges expose stakeholders to significant risks and missed opportunities. Flawed analysis and unreliable reporting can derail environmental and social goals.

The Critical ESG Data Gaps

Data gaps are a pervasive issue across industries. Incomplete, outdated, or unverified disclosures create a shaky foundation for decision-making.

Scope 3 emissions, for example, are often missing from reports. Scope 3 emissions represent more than 70% of total carbon footprint but remain difficult to quantify.

This reliance on estimates compromises comparability and accuracy. Forward-looking data such as scenario planning is scarce, adding to uncertainty.

  • Missing Scope 3 emissions data
  • Lack of climate risk strategies
  • Unverified supply chain impacts
  • Scarce historical data for progress tracking

These omissions lead to flawed analyses that can misguide investments. Greenwashing risks and unreliable claims further erode stakeholder confidence.

Data Volume and Regulatory Burden

The sheer volume of ESG data is overwhelming for many companies. Overlapping disclosure frameworks and regulations increase complexity and cost.

For instance, 87% of companies feel burdened by this patchwork. Regulatory demands from bodies like the EU CSRD require detailed and frequent reporting.

  • Global Reporting Initiative (GRI)
  • Sustainability Accounting Standards Board (SASB)
  • Task Force on Climate-related Financial Disclosures (TCFD)
  • Corporate Sustainability Reporting Directive (CSRD)
  • International Sustainability Standards Board (ISSB)

This regulatory maze complicates data collection and standardization efforts. Inconsistent formats and timeframes across reports hinder meaningful comparisons.

The Single Source of Truth Problem

A unified data source remains elusive for most organizations. Only 3% of business leaders achieve a single source of truth according to recent surveys.

Data silos across teams exacerbate this issue. Siloed collection from business units and partners leads to fragmentation and errors.

  • Teams like finance and operations operate independently
  • Region-by-region tracking tools create disparities
  • Legacy systems hinder integration and consistency

This fragmentation makes it hard to consolidate accurate sustainability data. Lack of centralized data governance and infrastructure amplifies these challenges.

Scope 3 Emissions Tracking Challenges

Tracking Scope 3 emissions involves complex external partnerships. Gathering data from suppliers and customers is fraught with obstacles.

Data gaps arise due to inconsistent availability and quality. Transitioning from spend-based to activity-based methods is a long-term endeavor with high costs.

Only 35% of companies invest in technology for Scope 3 tracking. Digital tools for operational emissions are more common but insufficient for comprehensive analysis.

Data Granularity and Cadence Issues

Granular data offers deeper insights into operational efficiency. Meter-level electricity consumption or minute-by-minute usage enables precise tracking and improvement.

However, annual reporting is still the norm for many. More frequent cadences like quarterly or monthly reporting are necessary for real-time progress monitoring.

Proactive data collection throughout the year is key. Waiting until year-end to gather data is inefficient and delays actionable insights.

  • Enable nuanced insights with granular data
  • Facilitate real-time tracking and goal adjustment
  • Improve efficiency in data management processes

Data Governance and Digital Infrastructure Gaps

Effective data governance is often underestimated by companies. Challenges with storage and trust in data sharing hinder accurate GHG inventories.

Less than 15% of leaders are confident in digital integration. The landscape of carbon data management software is still immature, offering limited value.

Companies need to overcome these infrastructure gaps. Relying on digital tools for progress tracking is essential, especially for Scope 3 emissions.

Data Quality and Accuracy Challenges

Historically, sustainability data was not a regulatory priority. Accurate and verifiable data collection processes are now critical but challenging to implement.

Climate disclosure regulations are becoming mandatory. Increased customer demand for sustainable products drives the need for better data quality.

This shift requires organizations to enhance their data practices. Integrating sustainability into existing platforms rather than building separate systems can improve accuracy.

The Perfect is the Enemy of the Good Problem

Many companies strive for perfect data before acting. High-quality, granular data as a prerequisite often delays meaningful sustainability initiatives.

An 80/20 approach can be more effective. Modeling 80% of emissions reduction potential with 20% of data allows for prompt action and strategy design.

  • Use rough estimates to identify emission hotspots
  • Conduct top-down estimations to bridge gaps
  • Focus on actionable insights over perfection

This pragmatic mindset accelerates progress toward sustainability goals. Reasonable extrapolations and proactive measures can drive immediate impact.

Solutions and Recommendations

AI and automation offer promising avenues for improvement. Automated extraction and normalization of ESG data can enhance comparability and reliability.

Implementation should start with pilot projects. Auditing current processes and testing automation helps scale solutions effectively.

  • Intelligent mapping across frameworks like TCFD and CSRD
  • Anomaly detection to flag errors or misleading claims
  • Predictive analytics for forward-looking risk assessment
  • Real-time integration for ongoing portfolio monitoring

Data management strategies must evolve progressively. Transitioning to activity-based methods for Scope 3 supports more accurate accounting.

Integrate sustainability data into decision-making continuously. Real-time ESG data into business platforms ensures timely and informed actions.

Stakeholder Impact Areas

Investors face significant risks from poor data quality. Missing or unreliable material information exposes portfolios to transition risks and stranded assets.

Consultants rely on accurate data for credible advice. Weak data makes benchmarking and compliance gaps harder to identify, risking reputation.

Companies themselves bear the brunt of data challenges. Ambitious sustainability goals require robust data foundations to achieve and demonstrate progress.

By addressing these data challenges, organizations can unlock true sustainability outcomes. Empowering stakeholders with accurate and actionable insights paves the way for a greener, more resilient future.

Marcos Vinicius

About the Author: Marcos Vinicius

Marcos Vinicius is a financial consultant specializing in wealth planning and financial education, offering tips and insights on BetterTime.me to make complex financial topics more accessible.